For creators
Publish content, organise resources and update their organisation’s profile.
Headspace Business
Concept project
Headspace Business: Creator platform
A B2B concept for creating, organising and sharing wellbeing resources.
My contribution
I mapped the creator and discovery flows, designed and tested the Figma prototype, and assembled a UI kit using Headspace’s existing visual language.
Context and problem
This concept explores how Headspace could support organisations that create wellbeing content, such as yoga studios, Pilates centres, schools and universities. I designed a creator dashboard for publishing resources and a marketplace where people could discover them.
Creators need to manage a growing library of resources, while people using Headspace need a clear way to find them. The challenge was to connect these two experiences without losing the visual identity of the original app.
For people using Headspace
Find wellbeing resources from different creators and understand who made them.
Project walkthrough
Research
Task flows and prototype testing
1. Map the creator tasks
I mapped the key actions before developing the visual design. Low fidelity wireframes helped me work through the navigation and the steps needed for each task.
Core tasks
- Create an account and sign in.
- Create a new resource.
- Create folders and organise resources.
- Edit or delete an existing resource.
- Search for content.
2. Test the high fidelity prototype
I tested the high fidelity prototype with users, focusing on content organisation. Moving an existing resource and identifying folders caused confusion. These observations informed the changes below.
Moving an existing resource
People were unsure how to move a resource into a folder.
Finding the right folder
When several folders were created, they looked too similar to identify quickly.
Decisions
Make folders easier to identify
People were unsure how to move a resource and distinguish similar folders. I added move actions and colour options to make content organisation easier to follow.
Distinguish drafts from published content
Resources can be saved before they are published. Separate states make it clear which content is still being prepared and which is available.
Reuse the existing visual language
The concept extends Headspace rather than replacing its identity. Shared typography, colours and components keep account creation, the library and publishing consistent.
Design System
For this concept, I assembled a Figma UI kit using Headspace’s existing visual language. It brings together Apercu typography, brand and interface colours, icons and reusable components, with variants for their different states.
For example, resource publishing uses the same buttons and input fields as account creation, while selection controls support tags and folders. The component sheet shows their variants; the final screens below show how they are used. Open any sheet to inspect it at full size.
Solution
Creating an organisation account
Creators can register, add their organisation’s details and enter the dashboard.
Publishing and managing resources
The dashboard brings together resource creation, categories, tags, folders and search. Creators can save drafts, publish content, edit their profile and view content statistics.
Discovering creator content
The proposed marketplace sits within the Headspace app. People can search for resources, see the creator and open the content they want to use.
